McDonald's tests drive-thru AI across five locations
The voice platform aims to take English and Spanish orders while reducing restaurant labor by 50 hours each week.

McDonald's has begun testing a voice-based artificial intelligence system across five drive-thru locations in the United States, seeking to automate order-taking as part of a wider modernization effort across its global estate.12 The tool, nicknamed Archy, operates in English and Spanish and forms the consumer-facing front of ArchIQ, a software platform developed alongside Google to coordinate store operations.31
The company reported that early testing demonstrated an accuracy rate above 90% without requiring human intervention, with more than one million transactions processed across the initial test stores.24 McDonald's executives framed the automated drive-thru as a measure to ease operational pressure on restaurant crews during peak order windows.31 Chief Financial Officer Ian Borden stated that the system could save at least 50 labor hours per week at a typical restaurant, adding that the company has no intention to reduce store staffing levels.53

Instead of cutting jobs, corporate leaders argued that trimming order-taking duties allows crew members to concentrate on hospitality and physical food assembly, such as hand-breading chicken.53 In a message to employees, Chief Executive Chris Kempczinski observed that as more customer touchpoints automate, fewer opportunities remain for diners to connect directly with restaurant workers.15 Kempczinski noted that this shift raises the operational bar for store service, especially as household budgets face cost-of-living constraints.5
The drive-thru software forms one part of a ten-year, $8.5 billion capital program designated as the Next strategy, aimed at modernizing 46,000 restaurants globally.53 Brian Rice, executive vice president and global chief information officer, detailed the operational foundations of the system during an investor presentation.3 Rice explained that McDonald's unified point-of-sale systems across international markets and built a centralized operational data lake that processes billions of records daily from connected restaurants.3
That infrastructure relies on Google Edge technology already installed across thousands of restaurants in seven major overseas markets, with domestic deployment scheduled for 2027.32 Beyond voice recognition at the speaker post, ArchIQ incorporates Bluetooth Low Energy tags for automated inventory management, which Rice projected would save five labor hours weekly and reduce food waste by 15%.3 Connected kitchen equipment and computer vision systems monitor product availability, while automated scales verify outgoing bags to identify and correct roughly 10% of incorrect orders before packages pass through the drive-thru window.35

Executive Vice President Jill McDonald emphasized that future deployments across the global footprint will remain conditions-based, requiring individual franchisees to satisfy technical standards before activating the tools.3 The cautious approach follows earlier setbacks in automated drive-thru ordering.32 McDonald's previously tested voice-ordering software in partnership with IBM across more than 100 locations beginning in 2021, but shelved the program in 2024 after order errors led to customer complaints and social media ridicule.21
Other fast-food operators have encountered similar hurdles when inserting automated speech systems into high-volume drive-thrus.41 Chakri Somisetti, vice president of brand technologies at Burger King, observed that automated speaker lanes experienced drive-offs because certain diners refused to converse with computerized bots.4 With McDonald's serving approximately 70 million customers each day, even a 10% failure margin represents substantial customer friction if issues arise during peak traffic.4
Corporate leaders maintain that the current software handles conversational nuances that derailed previous iterations, including mid-sentence adjustments, custom drink requests, and repeat customer phrasing.12 Whether the voice platform scales to thousands of domestic locations will depend on whether local franchisees validate that speed gains do not come at the expense of order precision.
What this rests on
21 sentences trace to 5 sources.
- 1 McDonald's testing new AI ordering technology at some drive-thrus See the source
- 2 McDonald’s AI drive-thru may take your next order See the source
- 3 McDonald’s turns to AI for drive-thru, inventory management, order accuracy See the source
- 4 McDonald’s unveils AI-enabled drive-thru system See the source
- 5 McDonald See the source